Monitor user engagement within your app and action in-built app analytics to improve your reporting and communications strategy. Track, measure and analyse user engagement across your app content and leverage these insights to deliver content that speaks to your users and encourage engagement.
- Track User Engagement: Properly monitoring user engagement is one of the key ingredients for app success. Tracking app user engagement metrics to understand how much value users find in your app. With the Liquid Gears platform, report on a wide range of metrics including app sessions, page views, searches, app-based interactions and content-based interactions.
- Create Reports: For further analysis and action, export data and download excel reports to track KPIs, measure success, and inform data-driven decision-making. Leverage this real-time data and integrate it with internal reporting.
- Measure Success: Measure the success of your app and communications strategy by monitoring key metrics. Use this data to achieve success by continuously iterate and optimize the user experience and increase user engagement. Better user engagement leads to app retention, and eventually revenue, referrals, and growth.
- Make Data-Driven Decisions: Analyse the data to identify potential problems and issues that prevent the app from successfully engaging users. Iterate and optimise strategy based on these insights to make data-driven decisions, build better business intelligence, and improve app performance and success.
- Protect User Data: Leverage app analytics whilst protecting user identities by concealing user information with an automatically assigned unique identifier that represents a unique user’s identity. This allows valuable data to be collected on each individual user profile securely and confidentially.