The Liquid Gears platform allows you to deliver personalised communications to individual users, segments or your entire audience. With the platform, you can publish segmented content that truly engages and directly aligns with your consumer’s needs.
- Personalise communications: The Liquid Gears platform allows you to segment and delivers personalised communications based upon a flexible rules engine. Create and publish content that is tailored for a specific user group in order to encourage user engagement and retention.
- Segment users: Build actionable customer groups using rules relating to user profile data such as demographics or interests. By creating user segments based on specific attributes, you can distribute personalised content and send targeted notifications that will enhance your engagement strategy.
- Engage users: Capture the attention of users by delivering personalised content and notifications that is relevant to them.
- Evaluate strategy: Analyse app analytics to develop insights to build better business intelligence and improve your communications strategy performance. Use these insights to optimise your content and engagement marketing activities.
- Enhance the user experience: Deliver user-centric communications in order to enhance the user experience and satisfaction.